The Travel Chapter is shortlisted for industry award recognising the most innovative and exciting work in digital travel.
The Travel Chapter is proud to have been shortlisted in the category ‘Digital Marketing Campaign of the Year’ at the Travolution Awards, an annual celebration which recognises the best-in-class brands and agencies within the travel sector.
The company has been shortlisted for the success of Canine Critics, a campaign to promote The Travel Chapter’s leading dog-friendly accommodation provider, Canine Cottages. Over 50,000 would-be critics applied, all hoping to win the top prize of reviewing Canine Cottages’ dog-friendly holiday cottages.
The award will be given to the agency or brand behind the multi-channel digital marketing campaign that is considered to have had the biggest impact. The judges will be looking for an integrated campaign that combines more than one or all of the following channels: online display, search engine marketing, influencer marketing, social, mobile, text, retargeting, content and voice. Particular notice will be taken of advances and innovations made within the last 12 months.
Matt Brayley, Marketing Director at The Travel Chapter, said: “We’re delighted to have been shortlisted; it really is credit to the hard work of the whole team in delivering such an integrated campaign spanning all our marketing channels.
“Canine Critics helped us capture the imagination of dog lovers across the UK in a creative and engaging way - the response was fantastic and, with so many amazing applications, it really was a tough job to pick our 10 regional winners!
“We’re looking forward to building on the success of last year’s campaign and will keep our fingers crossed for the awards night.”
Other brands nominated for the award include Costa Rica Tourism Board, Ocean Florida, Crowd & MagicBreaks.
The Travel Chapter would like to wish all nominees the best of luck in the awards. Winners will be announced at the virtual ceremony which will take place on the 3rd December.
For a full list of finalists and more details, please visit the following link: https://travolutionevents.co.uk/awards