Full time

Digital Marketing Analyst

Closing date Friday 8 July 2022

Employment Type

Full time



About Us

We're Travel Chapter, a market leader in self-catering holidays.

Having evolved from a small South West holiday letting agency to a UK network of travel brands, we pride ourselves on delivering the very best service to our customers and property owners alike. Along the way, we’ve nurtured a caring and collaborative culture that drives us forward and keeps our team inspired and motivated every day.

We are passionate about what we do and we like to have fun whilst doing it. We take a common-sense approach to getting things done. We get things wrong at times and that’s ok! We learn from it and adapt, remembering to stay curious and never stop evolving.

Your Next Chapter

We know that the perfect candidate who ticks every box doesn’t exist, so if you’re excited by the role and can do most of the below – please get in touch. You could be exactly what we need!

Ideally, we’re looking for:

  • A proven ability in data analysis
  • The ability to manipulate large data sets
  • Knowledge of Google Analytics to an advanced level i.e. use of funnels, goals, events, attribution modelling
  • Experience in Google Tag Manager, Google Search Console and SuperMetrics
  • The ability to write advanced SQL scripts
  • Ability to create insightful reporting tools using Power BI that give practicable and actionable insight of benefit to non-technical end users
  • Experience of working with different attribution models
  • A flexible approach and being quick to learn, particularly in technical areas
  • The ability to work in a fast-paced, demanding and changeable environment
  • Great organisation skills
  • An analytical mind with the desire to solve problems through the use of data
  • Excellent knowledge of MS Office applications, in particular Excel.
What's in it for you?

Apart from joining a rapidly growing company with a great culture and a big focus on employee development, the great news is we also offer competitive salaries and benefits which we feel look after our team well.

  • 25 days’ paid holidays plus bank holidays (pro rata)
  • A day off for yours or a loved one’s birthday
  • £500 paid towards a holiday of your choice
  • Paid day to volunteer with a charity of your choice
  • Friends and family discount scheme
  • Life assurance for your peace of mind
  • Social clubs – whether you’re into pets, fitness, gardening, sustainability, nutrition etc, there's something for everyone
  • Great social events – we are well known for our Christmas parties!


Diversity is key to our success and we work hard to make sure we’re inclusive. Let us know if you need any adjustments made to the application or selection process so you can do your best. We’ll be happy to help.

What will I be doing?

As our Digital Marketing Analyst, you will be a key member of our digital team.
You’ll use the output from the digital tracking solutions you have put in place to provide your stakeholders with the data they need for day-to-day decision making through Power BI and Google Data Studio.

You will be a Google Analytics expert, using your knowledge and enthusiasm to support the relevant departments with regular and ad hoc reporting. As part of this, you will produce in-depth analysis to drive longer term business decisions and work alongside the Data Scientists to ensure we are able to continually develop our internal algorithms. You’ll be instrumental in making sure the right data is being collected and that the reporting is robust and meets the needs of your stakeholders.

Job description