Written by

Kate Williams

October 12, 2018



Canine Critic shortlisted for Marketing Award

The Travel Chapter are proud to reveal that they have been shortlisted at this year’s “Dotties” Awards.

This annual glittering awards ceremony celebrates email marketing excellence and showcases the best of digital marketing, across all industries.

Canine Cottages has been shortlisted in the category: Omnichannel Pioneers: Most Connected Campaign - having been recognised for their “Canine Critic” campaign in which the company recruited for a dog to review their dog-friendly holiday homes.

The campaign delivered some great results with over 5,000 applicants and coverage across major publications such as The Metro, as well as creating a buzz on social media and within our customer base.

The Travel Chapter’s Marketing Director James Starkey said: “It’s great to have the team recognised for their work. We’ve delivered some great campaigns over the past 12 months and for us to be  recognised on a is a great reward for all the hard work the team have put in.

“We know the value of coming up with creative strategies to communicate with our customers; Canine Critic was a fantastic campaign that ended with us employing a dog… something not many businesses can say!

“We’ve got some extremely exciting plans for the future of the Canine Cottages brand and we have our fingers crossed for the results of this award.”

The awards revealed on the 1st of November at The Troxy, London, will be presented by a star-studded cast and decided by a panel of industry experts.

For a full list of finalists and more details, please visit the following link: Dotties Shortlist